discuss about the term branding but before knowing what branding means, I would like to discuss about a great and a very big term named BRAND which defines as per American marketing association it is a name, term, symbol, appearance, design, attractiveness, style, features or a mixture of all of the terms to define a product or services. https://www.expertsmind.com/marketing/branding-core-concept-of-marketing-assignment-help.aspx