As Scentbird celebrates its tenth anniversary, the journey of its co-founder and CEO, Mariya Nurislamova, stands as a strong case study in entrepreneurial tenacity, iteration, and fervour. Mariya Nurislamova reworked a annoying retail experience into a multi-million-greenback membership service which is redefining how customers find out and put on perfume. https://youtu.be/jqYe04z_dvI?si=GMrzMfkJ2CDgOZHt