- Prospective CTR will increase => Probably increasing click on-through fees and reducing the chance with the user ‘bouncing’ since they see a lot more information in regards to the page just before clicking by (There exists also the potential to discourage users if the extra rich snippets information demonstrates https://www.presta-addons-modules.com/en/front-office/prestashop-seo-webmaster-site-verification-for-search-engines.html